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Meilleurs livres Marketing

32 des livres les plus populaires — descriptions, couvertures et citations.

Marketing titles explain attention, positioning, and why people buy. They are for founders, operators, and anyone whose job is to make a thing get chosen.

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All Marketers Are Liars by Seth Godin book cover

All Marketers Are Liars

Seth Godin

Brand Sense

Martin Lindstrom

Breakthrough Advertising by Eugene M. Schwartz book cover

Breakthrough Advertising

Eugene M. Schwartz

Building a StoryBrand by Donald Miller book cover

Building a StoryBrand

Donald Miller

Buyology by Martin Lindstrom book cover

Buyology

Martin Lindstrom

Confessions of an Advertising Man by David Ogilvy book cover

Confessions of an Advertising Man

David Ogilvy

Contagious by Jonah Berger book cover

Contagious

Jonah Berger

Content Inc. by Joe Pulizzi book cover

Content Inc.

Joe Pulizzi

Crushing It! by Gary Vaynerchuk book cover

Crushing It!

Gary Vaynerchuk

Epic Content Marketing by Joe Pulizzi book cover

Epic Content Marketing

Joe Pulizzi

Free by Chris Anderson book cover

Free

Chris Anderson

Hacking Growth by Sean Ellis book cover

Hacking Growth

Sean Ellis

Hooked by Nir Eyal book cover

Hooked

Nir Eyal

Jab, Jab, Jab, Right Hook by Gary Vaynerchuk book cover

Jab, Jab, Jab, Right Hook

Gary Vaynerchuk

Made to Stick by Chip Heath book cover

Made to Stick

Chip Heath

Obviously Awesome by April Dunford book cover

Obviously Awesome

April Dunford

Ogilvy on Advertising by David Ogilvy book cover

Ogilvy on Advertising

David Ogilvy

Permission Marketing by Seth Godin book cover

Permission Marketing

Seth Godin

Play Bigger by Al Ramadan book cover

Play Bigger

Al Ramadan

Positioning by Al Ries book cover

Positioning

Al Ries

Pre-Suasion by Robert B. Cialdini book cover

Pre-Suasion

Robert B. Cialdini

Purple Cow by Seth Godin book cover

Purple Cow

Seth Godin

Scientific Advertising by Claude Hopkins book cover

Scientific Advertising

Claude Hopkins

The 1-Page Marketing Plan by Allan Dib book cover

The 1-Page Marketing Plan

Allan Dib

The 22 Immutable Laws of Marketing by Al Ries book cover

The 22 Immutable Laws of Marketing

Al Ries

The Copywriter's Handbook by Robert W. Bly book cover

The Copywriter's Handbook

Robert W. Bly

The Long Tail by Chris Anderson book cover

The Long Tail

Chris Anderson

They Ask, You Answer by Marcus Sheridan book cover

They Ask, You Answer

Marcus Sheridan

This Is Marketing by Seth Godin book cover

This Is Marketing

Seth Godin

Traction by Gabriel Weinberg book cover

Traction

Gabriel Weinberg

Tribes by Seth Godin book cover

Tribes

Seth Godin

Youtility by Jay Baer book cover

Youtility

Jay Baer